Website Pages: Getting Started with the Basics Your website pages are one of the most important tools a business can have. Surprisingly 2 million businesses in the UK don’t have a website … If you’re wondering if a website is even important, remind yourself of the incredible benefits that websites bring in our blog post, “Is a Website Important?” Your website is available 24/7 and it’s an online description of your business. Websites can often
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What is SEM? Search Engine Marketing, SEM, is internet marketing to improve a brand’s visibility. A well thought out SEM process will increase your website traffic and expand your footprint online. It includes the use of paid search, typically pay per click campaigns. But, SEO can also be categorised as a SEM strategy. This week we’ve been focusing on SEO and paid advertising, get up to speed; - Perks of Using Google and Bing Advertising
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What to Consider Before You Choose a Domain Name How much thought do you need to put in to choose a domain name? As long as it directs customers to your site, does it matter? Whilst it may seem like a small thing, your domain name is a key element to your website. Your URL is what users will see before the content in your website. It’s your first impression, a well-thought out domain name
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