This is a guest post, created by Georgia Leeds at Strawberry Forge for paid advertising.For every business, having a strong marketing strategy is essential, whichever way you decide to do it.More often than not, Different Gravy Digital find themselves rectifying businesses who are easily persuaded by Google Ads to jump on the paid advertising bandwagon, without being fully informed or aware of what is required of themPay-per-click advertisements tend to be the

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Native Advertising

Getting Started with Native Advertising Native advertising provides brands with a new way to get their marketing content in front of their audience. Content is a key part of day-to-day life. From the moment we wake up to the moment we go to sleep, we consume new articles, social media posts, photos and videos. In fact, consumers spend 9 hours, 38 minutes devouring media a day. With so much content in our lives, consumers are

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Alternative PPC Platforms

Reach Your Audience with Alternative PPC Platforms to Google Ads Take a look as we detail the 11 alternative or additional PPC platforms to Google Ads that businesses can use to capture their audience’s attention. When it comes to running a PPC campaign (paid search) the first platform that comes to mind is Google Ads. We all know that Google dominates the paid advertising industry – with Google accounting for 31.1% of worldwide ad spend.

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