Video Creation Process

Video Creation Process: Step-by-Step Guide Before the record button is hit and before any money is spent, businesses need to spend a considerable amount of time planning their content. Pre-production is actually where the magic happens, it’s where we can brain storm ideas, realistically consider our budget and ensure we’re going in the right direction. Businesses can sometimes avoid video marketing because of 3 reasons. 1. It’s expensive 2. They require a lot of effort

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Right Video Length

The Right Video Length for Your Marketing Content In yesterday’s blog post, “Beginner’s Guide to Video Marketing” we discussed the power and impact video content can have on consumers. But we didn’t cover what an ideal video length would be. Of course, the right video length is dependent on the purpose of the video and the business behind it. It’s a common question, how long should your video be? We see marketing campaigns all the

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Video Marketing

How Video Marketing is Changing the Digital World No matter what industry your business is in, no matter what products you sell or services you offer, video marketing has presented opportunities for businesses to appeal to their audience in an original way. Video brings life to marketing, and whilst blogging and imagery are still key to engaging with target audience online, video can do what any other medium cannot. In fact, Social media video generates

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