Inside Instagram Algorithm

The Instagram Algorithm Uncovered It’s been over two years since Instagram changed their software to an algorithm which saw posts appear on feeds based on what Instagram believes you want to see. Previously the newest post appeared first, but since their update in 2016 users have a completely personalised order for their feed, with what Instagram thinks you care most to see featured at the very top. As an Instagram user it did take a

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Facebook Watch Party

Checkout Facebook’s Latest Feature: Facebook Watch Party Facebook is leading the way to ‘social viewing’ with their newest addition, Watch Party. Their latest feature allows members of a group to watch videos together. Participants can comment and react to the video, whether it is live or recorded. Erin Connolly, Product Manager, commented, “We’ve been focused on building new ways to bring people together around video, create connections, and ignite conversations; Watch Party is the next

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Facebook

What Facebook’s Scandals Mean for Marketing … As investors mull over what on earth they should do about Facebook, we’re more interested in what it means for businesses and their marketing. It’s safe to say FB's 2018 hasn’t been strong, but are businesses jumping the gun by disowning Facebook and are they ignoring the clear influential power it has? A business page has been considered one of the marketing-musts for a long time, but at

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