Take a look as we dive into Twitter’s Algorithm. Understanding social media algorithms is crucial for marketing, since it can have a huge impact on your brand’s reach. We’ve discussed Facebook’s and Instagram’s Algorithm, so now it’s Twitter’s turn. Getting Started with Twitter’s Algorithm What do you see when you open up your Twitter timeline? The answer used to be easy - the latest tweet from an account you follow. But the move towards algorithms
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More Bad News … Facebook Engagement is Plummeting! Facebook have been hitting the headlines for all the wrong reasons this year. But now Facebook engagement is decreasing too. As you probably know Facebook transformed their Algorithm in January 2018. Zuckerberg announced, “You’ll see less public content like posts from businesses, brands and media. And the public content you see more will be held to the same standard – it should encourage meaningful interactions between people.” 7
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You Can Now Include Music in Stories At the end of June, Instagram announced yet another feature: music in Instagram stories. No matter what your story is about there will be a soundtrack to fit any moment that can demonstrate how you’re feeling. “Instagram Stories is now used by 400 million every day, and we’re excited to give our community new ways to feel closer to their friends and followers.” - Instagram. Since Instagram Stories
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