Benefits of Retargeting
1 Oct 2018

4 Top Benefits of Retargeting

By Michael Goldman

Beginner’s Guide to the Benefits of Retargeting In this article, we will be looking at the benefits of retargeting and how a well-planned strategy can increase conversion rates. Why do visitors to your website leave? There are so many possible reasons why people don’t enquire or buy a product, fill out a form or complete another desired action. They might be researching and comparing different products / services, casually browsing, unable to find the information

Read more 1
28 Sep 2018

The Basics of Retargeting

By Michael Goldman

Beginner’s Guide to Retargeting Businesses spend a great amount of time and resources attracting people to their website. But, just 2% of first time visitors to an online store convert. But wouldn’t you just love to push people back to your website in the hope they’ll convert the second time round? Instead of starting right at the very beginning with the next new visitor to your website, retargeting can be a way to re-engage previous

Read more 1
GIFs in DMs
27 Sep 2018

Instagram’s Latest Update: GIFs in DMs

By Michael Goldman

GIFs in DMs? Watch out for GIFs sliding into your DMs … Instagram recently announced that users can now send GIFs in DMs (direct messages)! After launching Gifs in Instagram Stories earlier this year, the Facebook-owned platform is now letting users access GIFs within DMs.  Go into your DMs and you’ll find a new button in the compose bar labelled, “GIF”. Users can search trending GIFs, use a keyword for a certain GIF or use

Read more 0