Google Keyword Planner
21 Aug 2018

About Google Keyword Planner

By Michael Goldman

There are so many different ways businesses can conduct keyword research, ranging from free tools with average capabilities to expensive complex solutions. Among the many keyword research tools is Google Keyword Planner. Accessing Google Keyword Planner Google Keyword Planner is intended to be used in conjunction with Google AdWords, so it’s mainly used for businesses looking to conduct keyword research for their PPC campaigns. - If you have an AdWords account - access it here

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Facebook Engagement
20 Aug 2018

Facebook Engagement is Drastically Dropping

By Michael Goldman

More Bad News … Facebook Engagement is Plummeting! Facebook have been hitting the headlines for all the wrong reasons this year. But now Facebook engagement is decreasing too. As you probably know Facebook transformed their Algorithm in January 2018. Zuckerberg announced, “You’ll see less public content like posts from businesses, brands and media. And the public content you see more will be held to the same standard – it should encourage meaningful interactions between people.” 7

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Medium for Business
17 Aug 2018

A Guide to Medium for Business

By Michael Goldman

How to Use Medium for Business Successful blogging is about more than just producing high-quality content. Part of the key to success is promoting the content to maximise discovery. Your website is only one place your audience might discover your content, but there are actually great free blogging platforms where you can share your content for a wider audience to see. One of which is Medium. If you regularly read blog posts then you’ll have

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