Why You Should Consider Hiring a Social Media Agency to Handle Your Social Media Campaigns Today one of the biggest demands of every brand is to have an active social media presence. And a professional marketing agency can help ensure your business achieves the best results on social networks. Social media is no longer simple – businesses can’t just post the odd article or update online and expect to generate conversions, build brand awareness and
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Beginner’s Guide to Using Broad Match Keywords Our question is, should businesses use broad match keywords in their paid search campaigns? One of the key selling points for investing in paid search is the level of quality in which businesses can target their audience, if they know the concept of intent. Paid search experts all have different approaches to launching campaigns, testing keywords and different match types. While opinions may be different this doesn’t necessarily
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All You Need to Know about LinkedIn Sponsored InMail Have you ever thought about taking a different approach to engaging your audience? LinkedIn’s Sponsored InMail allows businesses to drive more leads and engage their audience by delivering personalised, private messages right into their LinkedIn inboxes. On LinkedIn, businesses can advertise their brand, product and services to over 575 million users. The social network is different to more casual social platforms like Facebook, Instagram and Twitter.
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