Beginner’s Guide to A / B Testing for Landing Pages Many businesses just build a landing page based on assumptions about what they think will trigger a response from their audience. If you’re not A / B testing your landing pages, you run the risk of missing out on valuable leads and conversions. Yes, businesses can probably make an educated guess about what will resonate with their visitors. But they will never know what definitely
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14 Answers to Why Your Landing Page is Not Converting The purpose of a landing page is to create conversions, whether they be leads, sales or calls. So, when your landing page is not converting it’s not doing its job properly. Businesses should use best practises to construct their landing pages to entice potential customers / clients in while engaging them with a well-designed layout. An efficient landing page will increase conversion rates and put
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The Basics of a Secure Website Once you go down the rabbit hole of website security you will be faced with complex solutions and complicated concepts. But, sometimes the best methods to protect your website against hackers are the straight forward ones. Therefore, here are some fundamental things you must do to keep your website safe. 1. Keep Up-to-Date Countless websites are hacked everyday due to insecure software. It’s crucial you update your website as
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