Content Marketing Blogs

Beginner’s Guide to Seasonal Content Websites are in a constant war for search result rankings, traffic, leads, sales and ROI. All of us are always thinking of news ways to produce innovative content, whether it be through blogs, tutorials or step-by-step guides, businesses need to avoid falling into a rut with unoriginal content. As a business, it’s important you constantly keep on top of the latest industry trends and the creative ways you can engage

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Why is Thin Content Bad for SEO? Back in 2011 Google introduced an update named Google Panda - which decreases the ranking of websites due to the low-quality of their content. ‘Thin’ content defeats Google’s objective to provide valuable, rich information to users - so websites with thin content are penalised on search results. Those with useful and relevant content are given better rankings. In today’s article, we’ll be looking at what thin content actually

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Beginner’s Guide to BuzzSumo BuzzSumo can enhance your marketing strategy to help you create excellent quality content. The marketing world is so busy - new content is published constantly and it can sometimes be hard to know what your next step should be. Lucky for us there are some excellent tools out there to improve our content marketing strategy, with leading tools like BuzzSumo. What is BuzzSumo? It’s a research and monitoring tool, with fantastic

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