BING WHO? Bing has 873,964,000 searches a day. Yes, Google has over 5 times as much, but if you don’t advertise on Bing, you’re not reaching your entire potential audience. Bing might be alien to you, but it’s still a popular search engine that attracts users every day. Just because their market share is nowhere near as big as Google’s, doesn’t mean we should completely dismiss the use of it. Bing Ads have some benefits
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Facebook's Algorithm is changing … again. Mark Zuckerberg has dropped another bombshell. “You’ll see less public content like posts from businesses, brands and media. And the public content you see more will be held to the same standard – it should encourage meaningful interactions between people.” – the Founder and CEO of Facebook, January 11th2018. So, you’ll probably see more posts about your Great Aunt’s trip to Tesco or status updates from that long-distance cousin
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What does a Social Media Influencer do? You’re more likely to visit a restaurant if a friend recommends it. That’s what a Social Media Influencer does, they act like a friend to the public giving their recommendations of what to do, what to buy and places to go. An Influencer will have a huge social media following, ranging from thousands to millions of followers, and a reputation to persuade their audience to do and buy
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