Different Gravy Digital Won the Best Digital Agency at The Talk of Manchester

Landing Page Not Converting
21 Jun 2019

Why is Your Landing Page Not Converting

By Michael Goldman

14 Answers to Why Your Landing Page is Not Converting The purpose of a landing page is to create conversions, whether they be leads, sales or calls. So, when your landing page is not converting it’s not doing its job properly. Businesses should use best practises to construct their landing pages to entice potential customers / clients in while engaging them with a well-designed layout. An efficient landing page will increase conversion rates and put

Read more 0
Hiring a Social Media Agency
19 Jun 2019

5 Benefits to Hiring a Social Media Agency

By Michael Goldman

Why You Should Consider Hiring a Social Media Agency to Handle Your Social Media Campaigns Today one of the biggest demands of every brand is to have an active social media presence. And a professional marketing agency can help ensure your business achieves the best results on social networks. Social media is no longer simple – businesses can’t just post the odd article or update online and expect to generate conversions, build brand awareness and

Read more 0
Broad Match Keywords
18 Jun 2019

Should You Use Broad Match Keywords in Your PPC Campaigns?

By Michael Goldman

Beginner’s Guide to Using Broad Match Keywords Our question is, should businesses use broad match keywords in their paid search campaigns? One of the key selling points for investing in paid search is the level of quality in which businesses can target their audience, if they know the concept of intent. Paid search experts all have different approaches to launching campaigns, testing keywords and different match types. While opinions may be different this doesn’t necessarily

Read more 0