9 Jul 2018

How Heat Maps Can Help Your Business

By Michael Goldman

Are Heat Maps a Must-Have Marketing Tool? There are a number of different analytics tools you can implement to understand your website’s visitors, like Google Analytics. Whilst Google Analytics is an insightful tool, it doesn’t show you how people are behaving once they’ve clicked on a link. Among popular web analytics tools are heat maps, which software like Hotjar offer. What Are Heat Maps? Heat maps record the movement of visitors on your website by

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Not Generating Leads
29 Jun 2018

Why Your Website is Not Generating Leads

By Michael Goldman

Top 5 Reasons Why Your Website is Not Generating Leads Your website is one of the most crucial lead generating tools you can have. If your website is not generating leads, is generating low-quality leads, or you’re experiencing a lead generation dry spell, don’t panic. Because there is usually a reason why this is the case and an easy solution to the problem. In our article, we will be discussing the typical reasons why websites

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28 Jun 2018

How to Keep Your Sales Leads Warm

By Michael Goldman

Top 5 Methods to Keep Sales Leads Warm One of the most challenging parts of lead generation is keeping your sales leads warm. Some leads might show some interest at the start and then decide they don’t want to make a purchase at the moment. Some will show interest and enquire further about your products and service then you’ll never hear from them again. Some may enquire and ignore all your attempts at communication. 80%

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