Are Website Pop-ups Effective? Do website pop-ups help conversion rate optimisation? Or are they just annoying? In this article, we discuss the power of pop-ups and how to implement them. What Are Website Pop-ups? A website pop-up literally ‘pops-up’ on a web page. They can appear at any time, when a user first clicks on a page, after a few minutes of being on a page or when a user clicks to leave a page.
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Session Recording: Effective or Invasive? Yesterday, we discussed Hotjar’s visitor recording feature. Which raises the question, are session recording tools an invasion of privacy? Or are they a powerful insight for businesses to understand their visitors behaviour? Protecting internet user’s privacy, particularly websites using session recording tools, makes an interesting debate. GDPR came into effect on 25th May 2018, which protects consumer’s data and privacy, so, do you think session recordings are an invasion of
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Hotjar: Analysis and Feedback Tools in One Place In yesterday’s blog post, we discussed the importance of heatmaps and tracking your audience’s behaviour on your website. One tool to do so is Hotjar. You can catch up on yesterday’s blog post here: - How Heatmaps Can Help Your Business What is Hotjar? In a nutshell, Hotjar reveals the online behaviour of visitors to your website. Using a combination of both Analysis and Feedback tools, Hotjar
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