23 Feb 2018

App of the Week: Slack – Where the Work Happens

By Michael Goldman

Getting Started with Slack In the most basic terms, Slack is an instant messenger and collaboration system (on a very big scale). Most businesses would benefit from a communication channel where they can discuss internal affairs, manage projects or simply engage with colleagues. Enter Slack! “Be less busy” Even by their motto you can see Slack encourages users to improve their productivity for a better work-life balance. If you work in a team, this app

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22 Feb 2018

Where to Collect Online Reviews

By Michael Goldman

Your Business Needs an Online Presence Online Reviews, with a good average rating, will not only suggest your brand is trustworthy and reliable, but they will also improve your ranking on SERPS, and will influence a lot of consumer’s decision-making progress. And we aren’t exactly short of options. There are more than enough review sites, from Amazon to Trip Advisor. As a marketer or a business owner, it’s important to be aware of who by

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21 Feb 2018

How to Respond to Negative Reviews Online

By Michael Goldman

Why Your Business Should Respond to Negative Reviews Before using a service or buying a product from a business, most people will have a scan of their reviews to see how previous customers found their experience. Needless to say, online reviews can determine whether a consumer opts for your company or that of a competitor. Online reviews are out there for the world to see, if a consumer posts a negative comment, potentially millions will

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