A Google Ad is a paid advertising strategy that effectively drives qualified traffic or ‘ideal’ customers to your landing page, whilst potential customers are searching for products or services similar to what you offer. It is a platform that allows you to continually refine your searches and drive the relevant people straight to your website. But there is only limited space to grab a searchers attention which makes it difficult to write a compelling advert.
Read more 71Author: Michael Goldman
We faced some tough competition and over 140,000 votes were cast this year! The Talk of Manchester Business Awards (the TOMs) took place at the Manchester Mercure Piccadilly Hotel on Thursday 5th December 2019. 360 people attended the black-tie event where over 40 awards were presented. The TOMs are committed to bringing companies together across all industries, from legal, accountancy to digital marketing. The annual awards, which have just completed their 7th year, recognise some
Read more 4Getting to Grips with the Fundamentals of YouTube Advertising Take a look as we cover all the basic details there are to know about YouTube Advertising. Including what it is, the ad formats available and how the ads workDo you create branded videos? There’s no doubt that video is taking over – 81% of businesses use video as a marketing tool.With all the time and money invested into video production, you can’t stop at imbedding your video in the company homepage or organically posting it on social media with the hope it generates a few views.
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