Why are your campaigns getting tied up in spam filters? It could be because the words you are using in the subject line are spam trigger words.
Your subject line can often make or break your campaign? Is it too pushy? Is it too vague? Too short? Too long? Is it engaging?
Once you’ve decided on a compelling subject line, the worrying doesn’t stop there.
Will it even arrive in inboxes? Or will it trigger SPAM filters?
Your emails can land in the spam filter for a number of reasons – which means your content skips the recipient’s inboxes and goes unseen and in to their spam folder. Which isn’t exactly ideal …
One of the simplest ways to avoid SPAM filters is by evaluating the words you choose in your subject line. There are triggers words you can avoid. By avoiding these words in your subject lines, you should hopefully prevent yourself landing in the spam folder.
To help you create the most compelling subject lines that land in inboxes, we have compiled a list of the typical spam trigger words that you should avoid.
So, when you next create your email subject line, look at our list and avoid using any of the trigger words!
Take a look at our previous blog post, “6 Excellent Tips for Your Email Subject Lines” to discover our top tips.
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