Here’s how to setup Google Tag Manager, just follow our instructions and you won’t be able to go wrong.
It’s free to setup, so you’ve literally go nothing to lose. After you’ve got Google Tag Manager running you can decide whether Google Tag Manager is suited for your business, which it probably will be.
If you don’t already have an account click, “Start for Free” on the top left side of your page.
You’ll be asked to enter your company name, country, container name (your website URL) and where you want to use the tag (Web, iOS, Android or AMP) for.
As you can see, setting up your own Tag Manager Account is really simple …
It’d be pretty challenging to do something wrong, but if you do just head over to Google’s Quick Start Guide.
So, you’ve got your account up and running, it’s now time to implement your first tag.
The above image isn’t all the options available, you can also customise your Tag Type if you scroll down.
We chose, “All Pages” so we gain valuable insight when someone views any of our web pages. Once you’re happy with everything, select “Save” in the top right corner.
Then click submit so your tag starts to work.
Congrats, you’ve successfully setup your first tag! Happy Tagging.
Key Points to Remember
With so many great resources available on Google Tag Manager, you’d certainly be missing out if you didn’t implement it into your own business.
As we’ve already said, both can work closely together to create an even strong analysing platform. Google offer a quick guide to deploying them together, which you can read all about here.
Why not check out our Digital Marketing Terms Glossary?
About the author:
Marie Harwood is a Digital Marketing Assistant at Different Gravy Digital, Hale, Cheshire.
Different Gravy Digital are a full service Digital Marketing Agency operating in the Hospitality & Leisure, Financial Services, Legal & Property sectors. Products and services range from; 3D & 360° Tours, Website Design & Build, Social Media, Video Production, Search Engine Optimisation (SEO), Content Creation, Email Marketing, Online Feedback / Review Systems and Paid Advertising (Google, Bing and Social Media).
Contact Details:
marie@differentgravydigital.co.uk
0161 706 000
120a Ashley Road, Hale, Altrincham, Cheshire, WA14 2UN
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