Popular Spam Trigger Words to Help Your Email Campaigns

Why are your campaigns getting tied up in spam filters? It could be because the words you are using in the subject line are spam trigger words.

Your subject line can often make or break your campaign? Is it too pushy? Is it too vague? Too short? Too long? Is it engaging?

Once you’ve decided on a compelling subject line, the worrying doesn’t stop there.

Will it even arrive in inboxes? Or will it trigger SPAM filters?

Your emails can land in the spam filter for a number of reasons – which means your content skips the recipient’s inboxes and goes unseen and in to their spam folder. Which isn’t exactly ideal …

One of the simplest ways to avoid SPAM filters is by evaluating the words you choose in your subject line. There are triggers words you can avoid. By avoiding these words in your subject lines, you should hopefully prevent yourself landing in the spam folder.

To help you create the most compelling subject lines that land in inboxes, we have compiled a list of the typical spam trigger words that you should avoid.

116 Common Spam Trigger Words

  • – $$$
  • – Affordable
  • – Auto email removal
  • – Bargain
  • – Be your own boss
  • – Beneficiary
  • – Best price
  • – Big bucks
  • – Bulk email
  • – Cash
  • – Cash bonus
  • – Cashcashcash
  • – Cents on the dollar
  • – Cheap
  • – Check
  • – Claims
  • – Click
  • – Click below
  • – Click here
  • – Click to find out
  • – Click to remove
  • – Collect
  • – Compare rates
  • – Cost
  • – Credit
  • – Credit bureaus
  • – Direct email
  • – Direct marketing
  • – Discount
  • – Earn
  • – Earn $
  • – Easy terms
  • – Email harvest
  • – Email marketing
  • – Expect to earn
  • – F r e e
  • – Fast cash
  • – Financial – General
  • – For free
  • – For just $XXX
  • – Form
  • – Free and FREE
  • – Free installation
  • – Free leads
  • – Free membership
  • – Free offer
  • – Free preview
  • – Free website
  • – Full refund
  • – Get it now
  • – Giving away
  • – Guarantee
  • – Here
  • – Hidden
  • – Hidden assets
  • – Hidden charges
  • – Home employment
  • – Income
  • – Increase sales
  • – Increase traffic
  • – Increase your sales
  • – Incredible deal
  • – Insurance
  • – Internet market
  • – Internet marketing
  • – Investment
  • – Loans
  • – Lowest price
  • – Make $
  • – Mass email
  • – Million dollars
  • – Money
  • – Money back
  • – Month trial offer
  • – More Internet Traffic
  • – Mortgage
  • – Mortgage rates
  • – No cost
  • – No fees
  • – One hundred percent free
  • – One-time mailing
  • – Online biz opportunity
  • – Only $
  • – Pennies a day
  • – Potential earnings
  • – Price
  • – Profits
  • – Pure profit
  • – Quote
  • – Refinance
  • – Satisfaction guaranteed
  • – Save $
  • – Save big money
  • – Save up to
  • – Search engines
  • – See for yourself
  • – Serious cash
  • – Solution
  • – Special promotion
  • – Subject to credit
  • – Subscribe
  • – Success
  • – The following form
  • – They keep your money — no refund!
  • – This isn’t junk This isn’t spam
  • – Undisclosed recipient
  • – Unsecured credit
  • – Unsolicited
  • – Unsubscribe
  • – Urgent
  • – US dollars
  • – Visit our website
  • – We hate spam
  • – Web traffic
  • – Why pay more?
  • – Will not believe your eyes
  • – Work at home

So, when you next create your email subject line, look at our list and avoid using any of the trigger words!

Take a look at our previous blog post, “6 Excellent Tips for Your Email Subject Lines” to discover our top tips.