How Augmented Reality Ads Could Change Marketing Facebook have recently announced they will be testing augmented reality (AR) ads in News Feeds. If you haven’t heard about Facebook’s exciting new update, you can catch up, “Facebook is Testing Augmented Reality Ads”. Augmented reality is certainly set to be a popular trend in marketing, with big brands like Sephora and Starbucks leading the way. There’s no denying that augmented reality is a fantastic development in technology

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Our Guide to LinkedIn Premium Accounts Is a LinkedIn Premium account worth the money? If you’ve ever used LinkedIn, you’ll know the site pushes users to upgrade their account to use the features that are off-limits to standard profiles. There’s 4 different LinkedIn Premium accounts each with unique features, so if you’re thinking of upgrading you need give some thought to what style is best for you. And it doesn’t come cheap! The Different LinkedIn

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There are two main approaches to LinkedIn connections … “I’ll be selective with my LinkedIn connections” “I’ll connect with everybody on LinkedIn” One of most important benefits of LinkedIn is making connections with professionals; users can expand their network, seek job opportunities, discuss trending tops and make relationships with like-minded professionals. Who Should I Connect with on LinkedIn? How many LinkedIn connections you accept, and request, is entirely up to you. But it’s important to

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Top Tips to Grow Your Business with LinkedIn Whilst LinkedIn is a powerful platform to look for job opportunities, seek new employees and create relationships with like-minded professionals, it also services another purpose … you can grow your business with LinkedIn. With 57% companies having a LinkedIn Company Page, LinkedIn has developed into one of the most powerful marketing tools for businesses to progress their brand. There’s no better place to connect with companies and

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Top Tips to Optimise Your LinkedIn Company Page Do you have a LinkedIn Company Page? Is your page attracting the right audience? Do you know how to optimise your LinkedIn Company Page? As we mentioned in our previous blog post, “How to Set Up Your LinkedIn Company Page” your Page is your online business card. It lets you prove yourselves as valuable to your audience whilst giving them the opportunity to learn more about your

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The Basics; Setup Your LinkedIn Company Page No matter what your goals are, every company should be using LinkedIn for business. To get started, you need to setup your LinkedIn Company Page LinkedIn company pages and user profiles are the new online business card. And the content you share is how you network with other profiles and pages. With 500 million users on LinkedIn, it’s a no-brainer for users to take advantage of such a big

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Getting Started with Facebook Groups For Businesses, Facebook Groups are an excellent tool. Facebook Groups focus around building communities and they help to build connections between consumers and businesses alike. 1 billion people are already using Facebook Groups, with 100 million members describing their group as “meaningful. When people follow a brand, like your own, they are keen to have more opportunities to engage with you and learn more about your businesses. They’re following you

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Getting Started with Facebook Live Video marketing is on the rise, with over 500 million people watching videos on Facebook every day. As you probably already know, producing eye-catching and engaging videos can be timely (and expensive). That’s where Facebook Live comes in. If you’re looking to discover more about Facebook Live, you’ve come to the right place. You should  catch up on what you might have missed; All About the Different Styles of Facebook

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An Introduction to Facebook Insights for Your Business Page In this article, you’ll learn about Facebook Insights and how to use them for your Facebook Business Page. Catch up on our previous blog posts; - All About the Different Styles of Facebook Ads - How to Choose Your Facebook Ads Audience No matter the size of your business you can use social media to promote your brand, and one of the most powerful platforms is

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Facebook Ads; Letting You Target Your Audience No matter who they are, your audience are likely to be on Facebook. With over 2.2 billion active users every month, Facebook ads are a very effective way to get your brand right in front of your audience. Your audience won’t be every single user, but with Facebook’s incredible audience selection tools you’ll be able to reach the right people. Who Is Your Audience? Using what your business

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